Using the data from the S&B website their filter will hold like 170 grams of dirt/dust during the ISO flow test before it reaches a point of low air flow. The OEM filter will hold 1304 grams of dirt/dust before it reaches the same point during the ISO flow test.
It isn't me trying to make a profit so read for yourself but don't let that fancy graph fool you. They fail to show the amount of dirt added to reach those points.
This is an updated test as well from April 2007.
http://www.sbfilters.com/pdf/iso_501...2075-5032D.pdf